DIGITAL CONTENT WRITER: As a Digital Content Writer at MXB, you’ll get to create content that shares our client’s story and vision, promote their brands, and makes an impact across many different digital platforms.
• **This is a Hybrid working role with 2 day in our Belfast office and 3 days working from home.***

Exhibit our core values, all day, every day.

COLLABORATION: Show Up.

Share.

Learn.

Do Great Work Together

BRAVERY: Be Bold.

Be Adventurous.

Imagine Beyond

RESPECT: Always.

For Everyone And Everything

POSITIVITY: Shine.

Can-Do Makes The Room Brighter

AUTHENTICITY: Be You.

Show Up In Your Unique Way

QUALITY: In Everything.

Everyday.

Consistently

Specialism: Write, edit and publish content for social media campaigns/posts websites, blogs, videos, email campaigns and more.

Creative: You can ideate creative content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms.

You must also be able to write and present visual cues for the Design team to bring your social post visuals to life.

Knowledge: Gather and hold up to date knowledge of the digital media landscape, so that you can inform client’s content strategy.

Be on the pulse of trends to keep our clients content ahead of the curve.

Mastery of deadlines: Create content plans according to client briefs.

Have the ability to brief wider team members on artwork design in line with client deadlines.

A natural disposition for organisation and the ability to reprioritize tasks when needed.

Strategy & Insight: Provide insight to help inform strategies for our client brands in line with their marketing objectives and commercial objectives.

Analysis: Work with the wider digital team and creative teams within MXB to ensure content strategies are effective and that insights are being plugged

Reporting: produce reporting with strategic insight and recommendation and to oversee the implementation of any change in tactics with the wider digital team

Contribute to client Growth: Contribute to new business proposals and write content when needed for tenders.

Award-Worthy: Create award submissions with the support of the wider team for our digital and social media client campaigns.

Essential Criteria:

· At least 2 years’ experience in a digital marketing environment, with 2 years’ agency experience.

· Be able to evidence delivery of comprehensive multi-channel content writing.

· Demonstrate previous experience in creating content plans.

· Be proficient in delivering insights, analysis, and reports in a client facing capacity.

· Demonstrate your industry knowledge, ability to identify opportunity and innovative solutions for clients.

· Experience in conducting research across industry sectors and key target audiences.

· Demonstrate excellent attention to detail with speed and accuracy inherent in everything you do.

· Demonstrate the ability to work collaboratively and manage task prioritisation independently.

· Demonstrate knowledge of successful implementation of both paid and organic social content.

· Possess a knowledge of the differential nuances between social media platfoms: Meta, LinkedIn, TikTok, X.

Desirable but not essential criteria:
• · Knowledge of SEO and content development to create digital content that maximises search engine traffic.