Join a thriving e-commerce business in **Coventry, West Midlands, UK**, as an E-commerce and Digital Marketing Manager.

This hybrid role combines strategic oversight with hands-on execution, offering a blend of remote work flexibility and in-office collaboration.

You will be responsible for driving online sales growth and enhancing the digital presence of our brand.

Your core duties will include developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.

You will manage the e-commerce platform, ensuring a seamless customer journey from browsing to checkout, and optimising conversion rates.

Analysing website traffic, sales data, and campaign performance using tools like Google Analytics is crucial for identifying trends and areas for improvement.

You will also oversee social media strategy, content creation, and community engagement to build brand loyalty and drive traffic.

Collaboration with the creative team to develop engaging marketing collateral and manage paid advertising campaigns will be a key part of your role.

The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field, and a minimum of 5 years of experience in e-commerce management and digital marketing.

Proven success in managing online sales funnels, executing successful digital marketing campaigns, and a strong understanding of current digital marketing trends and technologies are essential.

Experience with e-commerce platforms (e.g., Shopify, Magento) and marketing automation tools is highly desirable.

Excellent analytical, communication, and project management skills are required.

This is a fantastic opportunity for a results-oriented digital marketer to make a significant impact on a growing e-commerce business within a flexible hybrid work structure.